A Reputation Management Expert
who serves as an expert witness on
About Matt

As the founder of one of Canada’s leading reputation management firms — Reputation.ca — Matt has become widely recognized as an experienced and innovative voice within the Public Relations industry.
That’s because Matt understands more than just the cultural and social changes caused by the Internet. With more than 15 years of experience in online reputation management, Matt knows that many factors influence online visibility. He has perfected strategies that empower clients to improve their online profiles, and he’s always seeking new ideas and new methods
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As President of Reputation.ca, Matt develops proprietary software, oversees company processes, develops new strategies and provides consulting to clients.
How Matt Can Help You
Cyber Extortion Expert Witness
Online Cyber Extortion Expert Witness
A cyber extortion expert witness like Matt Earle can explain the way many websites invite sensitive information in order to prey on innocent people. In his 15 years of experience managing one of the biggest reputation management companies in Canada, Matt Earle has seen how normal people can fall victim to online extortion, and the devastating impact it can have on someone’s life.


Reputation Expert Witness
Online Defamation | Publication Bans Expert Witness
Matt understands how painful and traumatic an online attack can be for individuals, and how seriously it can affect a struggling business.
Matt explains the severity of online defamation in a way that resonates with jurors and judges, and provides the greater social context that often wins cases. Matt can articulate that the laws for online defamation and publication bans exist for a reason: To protect individuals and businesses from the immense power of the media and the internet.
Public Speaking
Reputation Management Speaker
Matt Earle is a leading expert on social, legal and business trends in the area of online reputation management. He delivers compelling and thought-provoking speeches about the future of privacy and how individuals and companies must become more savvy about protecting their online reputation.

Why Matt
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Testimonials
What my clients say
Dennis Massey
What my clients say
Dennis Massey
Featured news and Insights

The Walrus · Jan 8, 2022
in the mid 2000s, Matt Earle was an internet marketer for an offshore bank in Bermuda, helping draw in new customers. Impressed with his skills, corporate clients hired him to boost their profiles online. But Earle soon realized that they would also pay to bury bad news—scandals, lawsuits, or run-ins with financial regulators…
Ottawa Citizen · Aug 6, 2017
The Internet serves as a scarlet letter for some, an indelible, ever-lasting mark on their reputations and career prospects…


Huffington Post · Oct 16, 2014
When I was a talk radio host years ago my producer Robin thought it would be fun to do a spot about ego surfing, or the practice of Googling ourselves…