http://www.mattearle.com Fri, 16 Apr 2010 12:39:33 +0000 http://backend.userland.com/rss092 en This is such a cool advertising campaign for the new GAP Sprize loyalty campaign: http://adsoftheworld.com/media/ambient/gap_sprize_loyalty_program_launch Though it seems rather blunt and obvious, no one had done it before and it is actually very clever. Not to mention the free buzz something this clever gets because it is very bloggable, twitterable and ... http://www.mattearle.com/gap-store-sprize-turned-upside-down/ I had a problem installing my piece of crap Microsoft VX-1000 Lifecam. I would run the 43Mb exe you get from download.microsoft.com and it would run for a little while and then get an unexpected error. Basically, the problem is that they give you the software in an ... http://www.mattearle.com/microsoft-vx-1000-lifecam-setup-cannot-continue-due-to-an-unexpected-error/